CLIENT
Leading fortune 500 skincare brand
CHALLENGE
Its next product range needed new ingredients and a formulation strategy to go with them, evidenced well enough to support a national launch.
PROGRAMME
Discovery Sprint, followed by a Validation Programme.
EVIDENCE
Dozens of novel ingredient combinations identified using our in silico discovery platform, HexisPro.X, then tested and validated in complex assays.
OUTCOME
New scientific data ready to carry sales, marketing and claim substantiation into launch.
CLIENT
High value
client
CHALLENGE
Replace ingredients with sustainable, 'green' alternatives without losing compatibility with formulations already on shelf.
PROGRAMME
Discovery Sprint, followed by a Validation Programme.
EVIDENCE
Over 30,000 materials screened using our HexisPro.X platform, narrowed to the 5 lead formulations tested and validated in bioassays.
OUTCOME
A performance matched green reformulation, and a new basis for patent applications.
CLIENT
Aspirational brand developer
CHALLENGE
Establish whether a natural, plant based ingredient was safe and had a genuine therapeutic benefit worth building a product around.
PROGRAMME
Validation Programme.
EVIDENCE
Critical active components identified and their biological activity mapped using our in silico platform, HexisPro.X.
OUTCOME
New claims and benefits the brand can put behind the product, with a sound evidential basis for clinical trials.
